Press Release.



A beta version of the new service “Digital Art Auction” started on April 15. “Digital Art” on sale were all sold out on the first day! Introducing a six consecutive week special sales for coming six weeks!

Through an exclusive sale of digital artworks by prominent Japanese creators Digital Entertainment Assets Pte Ltd aims to create a new digital art and entertainment market of more than 10 million dollars per year.

Conducting a pre-sale before the release of Digital Art supported game, JobTribe’s beta version.


[Singapore, 16 April 2020] 

Services began for Digital Art Auction in beta! Products that were on sale the first day were sold out!

Digital Entertainment Asset Pte Ltd (DEA) announced that their new service named Digital Art Auction’s beta version has launched on April 15th. This digital marketplace exclusively deals in in their OKEx listed originally developed cryptocurrency, DEAPcoin.


Digital Art Auction beta version】

Art sold in the beta version can be used in the same way in the PlayMining platform even after the official launch.


Digital Art Auction is a service that allows users to buy and sell digitized artworks (“Digital Art”) drawn by popular creators from Japan and around the world. These Digital Arts are unique and exclusive through DEA’s blockchain based transaction system.  The platform offers owners of these digital assets opportunities to enhance the entertainment effects in the games on the DEA’s entertainment platform, aptly named, the PlayMining platform. These two aspects together drives a high asset value of both the Digital Arts and DEAPcoin, as well as exponentially expanding the DEA’s “PlayMining” economic zone.


The Digital Art that went on sale the first day were all sold out quicker than expected time. Blind auction items with a one-week bidding period will continue to be available for bidding, so be sure to check out Digital Art Auction.


Digital Art that became sold out on the first day

– Works by the manga artist of the “Dragon Quest” series, illustrations by the author of the “Gundam” series, as well as character designs by the “Macross” series’ character designers, and more.

– A total of 322 items with a total starting bid of 8,813,080 DEP will be on the DAA market.

In order to ensure more users can enjoy trading and owning Digital Art, we are conducting a six week long sale to sell Digital Art at appropriate prices and in limited numbers.

[See Appendix1]

Sale Schedules for Digital Art (an excerpt)

■4/15 Sale (Sold out for prompt sales.)

  Artist: Fujiwara Kamui/Artwork Title: The Battle of Job Lords/Limited copies: 3 /500,000(DEP)〜

 Artist: Mikimoto Haruhiko/Artwork Title: Pop Star/Limited copies: 29/100,000(DEP)〜

 Artist: Ayamine Rando/Artwork Title: Crime Scene Investigator/Limited copies: 29 /100,000(DEP)〜


■4/22 Planned Sale

   Artist: Ogawa Etsushi /Artwork Title: Chinese Master Chef /100,000(DEP)〜


■4/29 Planned Sale

 Artist: Fujiwara Kamui/Artwork Title: Jockey /100,000(DEP)〜


■5/6 Planned Sale

 Artist: Hagiwara Kazushi/Artwork Title: Astronaut /100,000(DEP)〜


■5/13 Planned Sale

 Artist: Ando Keishu/Artwork Title: Bodybuilder /100,000(DEP)〜


■5/20 Planned Sale

 Artist: Minagawa Ryoji/Artwork Title: Conductor /100,000(DEP)〜


On May 26th, a beta version of DAA-linked-game, “JobTribes” will launch, and several hundreds of thousands of pre-registered users are expected to start participating in the game. We expect that Digital Art which becomes popular amongst the gamers will likely gain value in the future, and thus become a profitable investment to purchase them earlier on. Once the game is released on May 26th, the user-to-user trading function will also be released, which can be expected to cause a hike in market activities on the platform.


“PlayMining”: A new economic zone created with Digital Art

The Digital Art and entertainment platform, “PlayMining,” is expected to attract a lot of users, since the company has set aside a portion of DEAPcoin (DEP), which users will be able to earn by playing games or reading comics exclusively released on the platform. With this “play to earn” strategy, DEA is expecting to increase the monthly active users of their games to 100 million users within three years. DAA, the online marketplace where DEP will be used, is also expected to receive a large influx of users, and for many transactions to take place in search of valuable Digital Art assets as well as for financial investment purposes. By then, it is reasonable to assume that a lot of financial and cultural capital would have pooled in the “PlayMining” economic zone, which would in turn raise the overall value of all digital assets existing on the platform.

Advancement of creators’ rights leading to the overall increase in high quality submissions of art

One of the core missions of DAA is “to advance and protect creators’ and artists’ rights.” The way DEA realizes this mission is by paying a portion of DAA’s trading commission to the creators of the Digital Art, everytime that artist’s work is traded between users. This means that the “PlayMining” platform allows for creators to receive a royalty as long as their artwork continues to be traded, treasured, and appreciated on the platform. In other words, as long as users find value in owning such artworks, the creators of such works will be able to receive the appreciation they duly deserve in the form of monetary payment, potentially for many years into the future. For this reason, it is expected that DAA will receive a plethora of high quality works by top creators from all around the world.


Here is a list of creators who have already committed to participate on the platform (in no particular order):

  • Mashima Hiro “FAIRY TAIL”
  • Ogawa Etsushi “Chuuka Ichiban – Chinese Cooking Master”
  • Minagawa Ryoji “Spriggan”
  • Fujiwara Kamui “Dragon Quest Biography -Emblem of Roto”
  • Mikimoto Haruhiko “Super Dimension Fortress Macross series”
  • Hagiwara Kazushi “Bastard!! Heavy Metal, Dark Fantasy”
  • Egawa Tatsuya “Magical Taluluto”
  • Ayamine Rando “Get Backers”
  • Terumi Nishii “JoJo’s Bizarre Adventure: Part 4 — Diamond Is Unbreakable” (Anime Character
  • Design)”,
  • Yamaji Hidenori “Marry Grave”
  • Motomiya Hiroshi “Salaryman Kintarou”
  • Igarashi Yumiko “Georgie”
  • Ando Keishu “Hentai Kamen”
  • Doi Takayuki “Momotaro Dentetsu ”
  • Shintani Kaoru “Area 88”
  • Saeki Kayono “Hinoryousen”
  • Hiramatsu Shinji “The Angel with Black Wings”
  • Takeshi Ebihara “Miss Machiko”
  • Ito Keiichiro “Mad Max: Fury Road” (Official Poster Illustration)”
  • Tatsuo Kanai “HOLE IN ONE”
  • Kaida Yuji “Mobile Suit Gundam” Series (Plastic Model Packaging Art)”
  • ume “Giga Tokyo Toy Box ”
  • Reno Lemaire “Dreamland”
  • Ntocha
  • Olivier Vatine “Aquablue”


Digital Art’s asset value can expand the online gaming market

Digital Art will not only be available for one game, but also across multiple games on the PlayMining platform, and it will be a central feature for playing those games. Moreover, there are multiple usages for the art, making the asset to be valuable for a variety of game users, as well as for those who do not play the games at all.


It is predicted that global mobile game sales will exceed $80bn in 2020. This is supported almost solely by in-game purchases, and also because the game items which are purchased eventually lose their value since those items are tied to a single game which may or may not continue to thrive, and players must keep on buying new items tied to new games.


In addition to its value as a work of art, PlayMining’s Digital Art has a permanent, multi-game value, allowing gamers to spend money without fearing that their purchases will lose value when the game loses its popularity. Therefore, PlayMining and Digital Art can allow DEA to venture into an uncharted territory of the global gaming market itself.


Games in which Digital Art can be used

The beta version of the trading card battle game JobTribes is scheduled to launch on 26th May, 2020 as the first game on the “PlayMining” platform. JobTribes is an occupation-themed game in which characters who personify various occupations are given special powers to fight each other. Shin Kibayashi, one of the six top Japanese creators selected by Netflix in 2019, is in charge of the game’s story.

In addition, World Flags, a game that will feature characters representing each national flag of nations all around the world, received a lot of attention online and from various foreign embassies. World Flags is slated to be released next on the PlayMining platform. [See Appendix2]


About Digital Entertainment Asset Pte Ltd  | 

DEA is a company founded in August 2018 in Singapore. In the second quarter of 2020, DEA will launch its blockchain-enabled entertainment platform, PlayMining, and expand our business with the first game, JobTribes, and Digital Art Auction.


Featured Items that went on sale on April 15th


JobTribes and World Flags: Games in which users can use their Digital Art